Fraction CRO (Rent-a-VP)
Here are some reasons why you should Rent-a-VP:
Cost savings: Renting a VP of Sales/Business Development allows businesses to get the expertise they need without committing to a full-time salary and benefits package. This can be a cost-effective solution, especially for smaller businesses that may not have the resources to support a full-time executive.
Flexibility: Renting a VP of Sales/Business Development provides flexibility for businesses to adjust their marketing leadership as their needs change. This can be particularly useful for companies experiencing growth, as they can scale up or down their marketing leadership to match their needs.
Immediate impact: A rented VP of Sales/Business Development can quickly provide strategic leadership and direction, bringing fresh ideas and a wealth of experience to the company's marketing efforts. This can be especially valuable in situations where a company needs to quickly ramp up its marketing efforts.
Objective perspective: A rented VP of Sales/Business Development can provide an objective perspective on the company's marketing strategy, as they are not as emotionally invested in the company as a full-time employee might be. This can lead to new insights and approaches that may not have been considered before.